How does technical SEO fit into SEO best practice?
Technical SEO is a core part of SEO best practice because it removes barriers that prevent search engines from crawling and indexing your content. It includes making your website fast, secure, mobile friendly and easy to navigate, while also ensuring pages are not blocked from indexing unintentionally. A technically healthy website gives your content the best possible chance to perform because search engines can access it efficiently and users can engage with it easily.
